THIS IS IT ZINE
Music Export Finland organised an international music business seminar in April 2009. Is This It intended to get to the heart of the change in the music business with keynote speeches and roundtable discussions that would produce 100 ideas. We took on the assignment of presenting the results — the so called white paper of the seminar. The THIS IS IT ZINE has the immediacy and energy of a music zine, but the information value of a study on music business today. And a massive number of great ideas.